Comparing Different Digital Signage Options For Your Vehicle(s)
Digital print is a great way to advertise your business through your vehicle fleet. Through digital signage you can turn your vehicles into billboards on wheels. This will help you increase your consumer base, improve your brand image across your active areas and will save you on marketing expenses. There are various ways to add digital signage to your vehicles. Read all about them below.
Vinyl lettering
Through digital printing presses, you can have any information you wish attached to your vehicle in the form of letters. A vinyl canvas is printed with the color, graphics and letters required. The letters are then cut out and attached to your vehicle. Vinyl lettering is a minimalistic approach to digital vehicle signage. It's more formal and costs less. It's mostly used to show the name of the business and contact details. For an even larger impact on customer reach, you can have large vinyl letters used to advertise your business name. Alternatively, you can incorporate logos to add more punch to your vehicle signage.
Stickers
Unlike lettering, stickers entail digital prints that are attached in whole to your vehicles. The process is simpler compared to lettering. Digital print stickers also carry better visual appeal compared to lettering as they can display pictures and larger graphics. Such stickers can be applied on various places on the car. These include the hood, on the sides, on the tailgate and on the windows. Depending on the size of your car and the impact you want to have, you can request digital print stickers of different sizes.
Vinyl Wraps
Vinyl wraps are the most visually appealing form of digital vehicle signage. Unlike stickers or lettering, wraps cover entire sections of the car, making the information carried on the signage fully noticeable. Vinyl wraps can either be partial or full. Partial vinyl wraps will often cover a section of the car, either the front or the back. Full vinyl wraps on the other hand cover the entire vehicle. They are extremely effective at catching the attention of the public and branding your fleet of vehicles.
Apart from doing your marketing job for you, digital print vehicle signage offers great flexibility as well. Your vehicle signage material can be removed without damaging your vehicle's paint work underneath. You can therefore easily rebrand your vehicles should you wish to add more information to your signage or to advertise new products. For more information, contact a professional such as Kirkby Bros Signwriters.
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